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The purpose of this course is to introduce the methods and approaches of industry analysis. More precisely, the course would cover basic framework as well as specific topics on innovation policy of industry analysis. Course sessions are a mixture of lectures and cases.
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1. Introduction to Industry Analysis
2. SCP model
3. How to Define Industry
4. Threats in Industry
5. New entrants
6. Opportunities in Industry
7. Strength and Weakness
8. Vertical Relationship
9. How to Promote Research and Development
10. Science and Technology Policy for the Healthcare Industry(1)
11. Science and Technology Policy for the Healthcare Industry(2)
12. Case study (1)
13. Science and Technology Policy for the Healthcare Industry(3)
14. Case study (2)
15. Case study (3)
16. Final paper
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You would read academic articles relevant to industry analysis.
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By the end of this course, you should be able to explain how industry characteristics influences firms' performance.
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You should be able to understand basic concepts for industry analysis.
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In-Class Written Assignments 45%
Final Paper 55%
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【成績評価の基準表】
| 秀(S) | 優(A) | 良(B) | 可(C) | 不可(F) |
| 履修目標を越えたレベルを達成している | 履修目標を達成している | 履修目標と到達目標の間にあるレベルを達成している | 到達目標を達成している | 到達目標を達成できていない |
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履修目標：授業で扱う内容（授業のねらい）を示す目標
到達目標：授業において最低限学生が身につける内容を示す目標
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This is an on demand course, and it would be provided online. Course materials would be distributed through the Learning Management System.
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